Zildjian is proud to introduce a new modern cymbal voice developed after an intensive two year research and design project. Introducing the S Family – a versatile collection of bright and expressive cymbals built with a balanced frequency response, making it suitable for a variety of musical styles. The S Family will redefine your expectations of what a B12 alloy cymbal can deliver.
S Family Artists
• Dan Kerby - Bliss N Eso
• Dan Presland - Ne Obliviscaris
• Stan Bicknell - Independent
• Stevie McQuinn Jnr - Kimbra
• Shane Russell - 12” Foot Ninja
• Ben Gordon - Parkway Drive
• Eddy Thrower - Lower Than Atlantis
• Mat Nicolls - Bring Me The Horizon
• Mike Fuentes - Pierce the Veil
• Matt Greiner - August Burns Red
The Avedis Zildjian Company is proud to announce the launch of the S Family of cymbals, a new line of B12 alloy (88% copper, 12% tin) instruments that are bold, bright and expressive. The S Family is a versatile collection built with a balanced frequency response, making it suitable for a variety of musical styles. Each model features extensive hammering and lathing, as well as a striking brilliant finish that helps open up the sound, providing a bright and shimmering tone.
“The S Family is a new modern cymbal voice built after an intensive two-year research and design project. We were challenged to redefine what a B12 alloy cymbal can sound like,” said Paul Francis, Zildjian Director of Research & Development.
The S Family joins Zildjian’s other premier families of cymbals, “K” and “A.” This new family pays homage to Alice “Sally” Zildjian, wife of Avedis Zildjian III and grandmother to Craigie and Debbie Zildjian.
“This is the very first time the Zildjian Company has honored a female member of the family with a line of cymbals,” said Craigie Zildjian. “Our grandmother played an integral role in convincing my grandfather to keep the 300+ year old family business alive and to pass that business down to the next generation. We feel this honor is long overdue given my grandmother’s influence on our grandfather and the legacy of Zildjian cymbal making.”
The S Family is made in the USA and available in 44 individual cymbal models and 2 cymbal sets, with different size and weight rides, crashes, hi-hats, and effects cymbals including “trash crashes,” chinas and splashes.